When you think of a three-minute, hyper-competitive mobile game, deep storytelling and complex lore are usually the last things that come to mind.
This article delves into how subtle storytelling is used to build a passionate community and sell merchandise.
The Arena’s History
As you progress from the lush green training camps to the terrifying, lava-filled legendary arenas, you are taking a geographical journey.
A crashed airship in the background of a snowy mountain arena might precede the release of a new flying machine unit.
- Inspect the statues and architecture of the arenas.
- The ambient noise of a spooky arena adds massive atmosphere.
- You start with simple wooden clubs and end with magical electricity.
Character Relationships and Animations
The most effective way developers convey personality is through incredibly expressive, exaggerated character animations.
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| Narrative Tool | Implementation |
|---|---|
| Unit Bios | The short paragraph of text visible when upgrading a card often contains jokes, puns, or vital lore about the character’s origin |
| Emotes | Provide a massive injection of personality, allowing players to express anger, joy, or confusion using the faces of their favorite troops |
The IP Expansion
The story is no longer confined to the three-minute arena matches.
The arena is much deeper than it appears.